Luke Engineering
Manufacturing and Chemical Engineering
The Assignment
Luke Engineering is a small chemical engineering company with patents that vastly increase the durability and longevity of aluminum pieces. They came to me for help in creating web content and marketing materials that tell Luke's story and detail the benefits of their processes.
A Fresh Coat of
Anodic Film
We started by refreshing the company's website. New site architecture, photos, videos and content helped visitors find what they needed quickly. As a family-owned business, I also worked to incorporate their history into the fabric of the site.
![](https://static.wixstatic.com/media/03eb19_9cd0e2e17606444c92e440c72a84b828~mv2.png/v1/fill/w_1011,h_567,al_c,q_90,usm_0.66_1.00_0.01,enc_avif,quality_auto/03eb19_9cd0e2e17606444c92e440c72a84b828~mv2.png)
Next, we took technical specifications and documents that were too complex to start conversations and adapted them into one-page pitches for specific services.
Before
![](https://static.wixstatic.com/media/03eb19_5f3e6672e4e843d1bc7dabb15b8ead5e~mv2.jpg/v1/fill/w_330,h_440,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/03eb19_5f3e6672e4e843d1bc7dabb15b8ead5e~mv2.jpg)
![](https://static.wixstatic.com/media/03eb19_51ea56353ab34a22b6e676b278464fcf~mv2.jpg/v1/fill/w_330,h_440,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/03eb19_51ea56353ab34a22b6e676b278464fcf~mv2.jpg)
![](https://static.wixstatic.com/media/03eb19_9e0db7e0cf3a4392ada87950c48fca97~mv2.jpg/v1/fill/w_330,h_440,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/03eb19_9e0db7e0cf3a4392ada87950c48fca97~mv2.jpg)
After
![](https://static.wixstatic.com/media/03eb19_aa0dd864002247e59348ab4712b1c049~mv2.png/v1/fill/w_264,h_599,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/03eb19_aa0dd864002247e59348ab4712b1c049~mv2.png)
![](https://static.wixstatic.com/media/03eb19_21407558360b434d8c4988ba0a2b3d03~mv2.png/v1/fill/w_250,h_599,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/03eb19_21407558360b434d8c4988ba0a2b3d03~mv2.png)
![](https://static.wixstatic.com/media/03eb19_7e1d39ba25494e1f974eaeb98f1e6ff2~mv2.png/v1/fill/w_262,h_600,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/03eb19_7e1d39ba25494e1f974eaeb98f1e6ff2~mv2.png)
Results
01.
Increased site traffic dramatically.
02.
Kicked off a period of record-breaking growth.
03.
Laid a foundation for transforming Luke's digital presence.